The tone of this poem is contrary to what has led the poet to pen his thoughts here. Dahl is a man who lived through a period of great many inventions, including that of television. However, he is not excited by this so-called progress and development of the human race. He hankers for the olden days when life was simpler, and little pleasures were more easily experienced. He associates television with the loss of innocence in children. He is saddened to see that children do not any longer read books as ardently as they used when he was younger. He longs to change this, and ‘Television’ comes out of his meagre attempt to do so. In characteristic style, his aim is both to entertain and edify his readers – young and old alike.
Roald Dahl follows the same simple rhyme scheme throughout this poem – AABB and so on in a series of rhyming couplets. Only on one occasion does he diverge from this when the end words of the lines rhyme in lines 31, 32 & 33.
Apostrophe: This rhetorical device is used when a poet addresses his or her poem to an absent audience. Dahl uses the device of apostrophe when he addresses his poem to English parents and advises them on doing away with their television sets.
Personification: This rhetorical device is used to give human qualities to something that is incapable of human actions. Dahl uses the device of personification in two cases – first, when he gives television the human ability to kill something, and second, when he gives ‘Imagination’ the human ability to die at its hands.
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